- yr program
The following courses have been carefully crafted and purposefully sequenced to form a uniquely integrated program of study. Courses are listed in the order in which they are presented. Later courses build on earlier ones to provide a powerful, cumulative learning experience.
Course List (11 courses, 33 units)
- MUS 580: Music Industry Developments
- MUS 602: Music Industry Research, Data and Analytics
- MGT 693: Strategic Management
(starting with Cohort 12 in Fall 2023, students will take this course instead of MGT 620) - BLAW 651: Entertainment Business Law
- ACCT 505: Financial and Managerial Accounting in Industry
- MUS 680: Music Publishing & Copyright Administration
- MUS 681: Recorded Music Distribution and Promotion
- MUS 684: Live Music Production and Promotion
- MKT 640: Marketing Management
- MUS 683: Entrepreneurship in the Music Industry
- MUS 698MIA: Graduate Project
Course Highlights
| COURSE | NAME | UNITS | DESCRIPTION |
|---|---|---|---|
| MUS 580 | Music Industry Developments |
3 units |
Study of the present and the future of the Music Industry including new developments related to copyright, legal/illegal downloading, file sharing, emerging sales models, traditional and digital distribution, technology, and globalization's effect on music consumption.  Watch MUS 580 overview |
| MUS 602 | Music Industry Research, Data and Analytics |
3 units |
Study of music industry research, data and analytic tools used to track, report, and analyze consumer behavior across a range of media. Watch MUS 602 overview |
| BLAW 651 | Entertainment Business Law |
3 units |
This course covers the recurring legal problems that arise in the business context of the entertainment industry and the legal relationships between the parties involved in the film, television, theater, music, and online entertainment fields. In particular, the course will address tort law issues, including defamation, invasion of privacy, and the right of publicity; intellectual property protection, including copyright and trademark law and the protection of ideas; contract law issues, including contract formation, contractual obligations, and remedies; and government regulation of entertainment content and industry practices. International aspects of each of these areas will be emphasized. |
| ACCT 505 | Financial and Managerial Accounting in Industry |
3 units |
Study of financial practices relevant to particular industries. Includes general financial and managerial accounting processes, the recording and analysis of financial transactions and statements, and the use of accounting data for planning and budgeting purposes. The course will include significant coverage of topics specific to the industry of emphasis. For example, for the Masters in Music Industry Administration, the course will include a survey of music industry income and royalty streams (performance, mechanical, synchronization, copyright), licensor/licensee accounting, inventory, and tax issues. If no particular industry focus is needed, the course will include a survey of industries with unusual, specialized, or atypical accounting practices. Watch ACCT 505 overview |
| MUS 680 | Music Publishing & Copyright Administration |
3 units |
Study of traditional and online music publishing and copyright administration of art music, educational music and popular music. Study of Electronic Commerce as applied to music distribution and the online sale of music, games, and music-related merchandise, the implementation and operation of websites, FTC regulations, e-commerce licenses and the exploitation of intellectual property rights. |
| MKT 640 | Marketing Management |
3 units |
Advanced approach to marketing policy. Analysis of problems in marketing management. Emphasis on development of competence in adjusting marketing policies to changes in the general economic, competitive, and social climate. |
| MUS 681 | Recorded Music Distribution and Promotion |
3 units |
Study of the distribution methods and promotion tools used in the recorded music market across a variety of formats including physical products, permanent digital downloads, and digital streaming through various ad-supported and subscription service providers. |
| MGT 693 | Strategic Management |
3 units |
An integrative seminar dealing with broad business policy problems via the case method. There will be definition and analysis of internal and external factors affecting the development of the objectives and policies of the firm. The course stresses the interrelationships of major functional areas and the pervasive adjustments that may result from changes in a specific policy. Students are expected to use their personal experience and apply the analytical tools obtained from specialized courses in the solution of organization-wide problems. Emphasis is placed on case study methodology. |
| MGT 620 | Organizational Behavior |
3 units |
Covers the behavioral issues facing organizations and their managers, the methods and systems for addressing them, and the interpersonal and analytical knowledge and skill needed to apply these methods and systems effectively. Focuses on practical experience, skill-building, and theory about motivation, leadership, interpersonal communication, group processes and team building, decision making, and job and organizational design. **Beginning with Cohort 12 in Fall 2023, MGT 693 will replace MGT 620 in the curriculum** |
| MUS 683 | Entrepreneurship in the Music Industry |
3 units |
Study of the processes and procedures involved in launching entrepreneurial enterprises that monetize Music Industry-related intellectual property, products and services. Emphasis on opportunity recognition, commercialization of intellectual property, use of established and developing distribution models, and organizational and capitalization structures for new ventures within the Music Industry. |
| MUS 684 | Live Music Production and Promotion |
3 units |
Study of concert production and promotion methods used in the live music market and the role of the concert promoter in producing and promoting live concert events. Includes the study of related businesses such as artist management, ticketing, tour management, tour merchandising, and music products. |
| MUS 698MIA | Graduate Project |
3 units |
Prerequisite: Classified Status and Permission of MIA Academic Lead and Director of Graduate Programs. The MIA Graduate Project consists of small teams of students working on comprehensive consulting projects with established music industry clients under faculty supervision. Clients are selected and screened by the MIA program Academic Lead. Watch MUS 698MIA overview |
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